"Startup Mercent helps retailers build and manage Amazon.com storefronts. Can it thrive, as its VC backers hope, or is it a dot-bomb in the making? "
Madrona led their Series A round of financing. Company lists over 30 customers including Liz Claiborne, Lucky Brand, Crabtree & Evelyn, etc. They compete with Channeladvisor and Truition. Money raised will last about 12 months according to the CEO. Mercent will start raising its Series B round of financing in Q4 '05.
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