Monday, June 23, 2008

AP: Visa business network boosts Facebook's ad efforts

"SAN FRANCISCO (AP) -- Facebook Inc.'s quest to lure more advertisers to its popular online hangout is getting an assist from Visa Inc.'s marketing machine.
As part of a small-business network Visa designed for Facebook, the world's largest credit and debit card processor is paying for $2 million of advertising on the socializing site. Visa also will promote the new Facebook service in a multimedia marketing campaign beginning next month."

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