Jaxtr Looks to Give Social Networking a Voice

"Every business owner knows it: If you could just talk to prospects one-on-one, you could convert them to customers.
Click-to-chat and click-to-call features, of course, have existed for years, but now there's a new, more viral twist. Starting today you can test out a new service that attempts to combine the best of social networking with Internet-based telephony. In short, it gives visitors to your Web site or a blog a free local number to call from virtually anywhere. All you have to do is add a widget to your site, blog or e-mail signature.
Jaxtr has been in private beta testing, but now you can see and hear it for yourself as the company today announced the launch of the public beta of its service. After you sign up for a free Jaxtr account, you can link your mobile or landline phone with your online network. And while it's not strictly an e-commerce tool, it could prove itself to be a new way for you to interact with your customers. For example, the VoiceBlast feature allows you to record your own voice to automatically greet and update customers who visit your blog or Web site. "