The Mountain View, Calif., company is in talks to acquire Adscape Media Inc., a closely held San Francisco company whose technology allows for the delivery of advertising over the Internet and placement within videogames, according to people familiar with the matter. They added that a deal could be reached as early as next week.
While the possible terms of a deal aren't known, Microsoft Corp. last year acquired Massive Inc., a company that delivers in-game ads, for close to $200 million."
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