Monday, January 29, 2007

GigaOM » Startups Take on Amazon Reviews

"While low prices and huge inventory are the main attraction at Amazon.com, the site’s reviews have emerged as an essential online resource. Now, a new generation of start-ups wants to take on the shopping giant by spreading reviews across the web.
As PowerReviews1 CEO Andy Chen puts it, he’s building a “next-generation Epinions.” His competitors in the distributed reviews space include Bazaarvoice2 and European-oriented Reevoo3. Today, a new start-up, Ratepoint4, is throwing its hat in the ring."

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