DVDExpress' Biz Model Threatens Netflix - SeekingAlpha

"DVDExpress has clearly come up with a powerful business model that combines the upside benefits of Blockbuster’s fixed cost structure without the downside variable costs associated with Netflix’s business model. This innovation is so brillant that despite consumers being limited to only 200 unique DVDs at any given time, I think it could change the rental industry dramatically. Hopefully, DVDExpress has already moved to patent the business idea because as soon Redbox, TNR Entertainment, DVDPlay, DVD Station, and Moviebank get wind of this, they will undoubtably begin considering their own DVD subscription plans."