Taking On The Comparison Shopping Gorillas - Forbes.com

"Online comparison shopping has undergone several waves of consolidation. The first wave was from 1998 to 2001, when such companies as Junglee, C2B, Liquid Market, Cadabra and MySimon sold out.

In the past year, we've seen another wave, with targets such as PriceRunner, LowerMyBills.com, Kelkoo, Shopzilla, Shopping.com. Because of this, big gorillas--like Yahoo! (nasdaq: YHOO - news - people ) and eBay (nasdaq: EBAY - news - people )--are now in the shopping comparison game.

Too late for new entrants? Definitely not. Actually, there are next-gen comparison shopping sites hitting the Net. "