MTV Networks hopes to grow its main audience of young viewers with Atom's portfolio of online videos created by Internet users, short independent films and casual online games, said Chairman and Chief Executive Judy McGrath. "
Wednesday, August 09, 2006
UPDATE 1-Viacom to buy Atom Entertainment for $200 mln | Reuters.com
"Viacom Inc.'s MTV Networks on Wednesday said it would buy Internet video and games company Atom Entertainment Inc. for $200 million amid a rush by big media companies to compete with upstart online video leader YouTube.com.
MTV Networks hopes to grow its main audience of young viewers with Atom's portfolio of online videos created by Internet users, short independent films and casual online games, said Chairman and Chief Executive Judy McGrath. "
MTV Networks hopes to grow its main audience of young viewers with Atom's portfolio of online videos created by Internet users, short independent films and casual online games, said Chairman and Chief Executive Judy McGrath. "
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