WSJ.com - Cisco's CEO Sees Video Driving Internet Traffic

"The rapidly spreading use of video on the Internet will lead to a sharp increase in network traffic, said Cisco Systems Inc. Chief Executive John Chambers.

Speaking at a meeting for analysts here, Mr. Chambers said he expected network loads to increase 300% to 500% a year over the next decade. The growth in traffic loads has recently been closer to 100% annually in the U.S. and Europe.
'You can see the role video will play in loads on the network,' he said. Traffic associated with one half an hour of video is equal to more than a year of email, he explained.
Mr. Chambers offered his upbeat outlook of network demand even as he acknowledged that shareholders are looking for greater growth from the company. He said Cisco can achieve 10% to 15% sustainable annual growth in the future, even though the company suggested last month that growth in fiscal 2006 could be slightly lower, at 10% to 12%."